Have you noticed the changing of the sun in relationship to the sky? Every year there comes a day when I walk outside and say, “Oh, fall is coming, the shadows are different.” Okay, you are probably like my wife and say, “really?” Well, maybe she is right and it is not as obvious to everyone else but one thing I am certain of and that is times are a changing. Hurricane season, back to school, and football is here and that means you need to be done with the lazy days of summer and start planning for the rest of the year. Here is what you need to do to go along with these changing times.
1.) Revisit your goals that you set back for yourself in January and see which ones still seem relavant and important to accomplish this year.
2.) Go back to your client list and start making calls to get more people back into your personal training schedule. (You do have a list, right?)
3.) Decide whether or not you are going to raise your rates now or wait till January. Yes, even in a recession you can raise your rates.
4.) Get motivated again. Summer can be a really depressing time for personal trainers because clients are of town for a month and business is slow, so pick up a book that is motivational and start reading.
So the question now is will you go with these changing times or will you stand still and wait for things to happen. I hope you will go with the times and create the success you deserve. By the way I love the fall so you can expect more of these of the cuff posts. Until the next one, go get em!
Coach D