Do you really want to be a personal trainer?

I get asked this question all the time. Dave, did you always know that you wanted to be a personal trainer? My answer is No. When I was going to school personal training as a career was not something that schools either had a curriculm for or it was not looked upon as a career profession. The perception was that all you needed to be a personal trainer was a great physique and a certification. Not so anymore. Today, personal training is looked upon as a viable profession and is earning the respect it deserves. Okay, I have that off my chest and what I really want to talk to you today about is whether or not personal training is for you?

     As I mentioned above I did not always know I wanted to be a trainer and one of the most common questions I get is “How did you know that you wanted to be a personal trainer?” Well, I tell them it took 33 years and the passing of my father from a massive heart attack to realize that my purpose in life was to help people with their health and wellness. Let me tell you I struggled early on with being a personal trainer. It was not easy making $18 that first paycheck but somehow I just kept pushing through and my constant push to improve myself has led me to where I am today. So, now I am going to ask you, ” Do you really want to be a personal trainer?”

 

If you can answer yes to the following questions then you might just have found the right career for you.

Can you take rejection from people whom you know need your help but choose to do it on their own?

Can you be positive and upbeat one session after another?

Can you work early mornings and late evenings to build up a clientele? 

Can you work off of 100% commission? 

Are you committed to constant learning?

Well, if you answered yes to all these questions above you are the right path to being able to say personal training is for me. Now, if you are still unsure about being a trainer and you have a passion for health and fitness don’t give up because passion and commitment can ultimately win out. You just need to know that the path can be challenging and I wanted you to know a little bit of what it takes to be a successful personal trainer. 

Coach Dave

You need to build this in order to get more personal training clients

One of the biggest and most beneficial ways to get more sales and more personal training clients is to build rapport with current clients and prospects. Follow these five tips to build the relationship and friendship with your client.

1.) Be Real – If you put on an act or try to fake who you are then you are guaranteed to lose the client. People are not as dumb as you may think. They are already timid and have their guard up because they have been burned before, so the worst thing you can do is start to fake who you are. Also, a key point to being yourself is you will attract personal training clients who are like you and have things in common. Remember, you should not be everything to everyone. Use your personality and characteristics to attract people whom you fit in with.

2.) Quit being serious – It is important to build credibility but enough with all the serious stone face attitude. In the mind of the client personal training is already hard enough and the last thing they need or want is to have a personal trainer that is ALL business. Now, I know what your thinking and it is okay to be disciplined and consistent with your client but lighten up and show them you are human!

3.) Let your passion shine – If you love what you do and you show enthusiasm when you are with your clients then your clients will keep coming back to you. People are attracted to positive and energetic people and trainers that show this at every session gain the most clients.

4.) Listen and recall – It is so important that you listen to what your client says and talks about. You need to find out what profession they are in, if they are married, how many kids, birthday and etc… Make sure when you see them you recall things that they have told you. If you have a hard time remembering write them done, put them in notebook, set up reminders on a service like www.birthdayalarm.com.  

5.) Be honest and truthful – Do not sugar coat the relationship. You need to be honest and truthful about what you tell your personal training clients. Don’t lie and tell a prospect something that isn’t true just to get them to buy more personal training sessions. This will come back to haunt you one day and you will be sorry you lied and didn’t stay honest from the beginning. 

Building rapport takes work but if you follow these five tips then you will put yourself in a great position to build a long solid relationship with your client that can lead to endless opportunities.

Your “Big Idea”

I just got back from vacation and I am refreshed and all fired up again. It is amazing what happens to you mentally when you get away from the daily grind and recharge the batteries. Okay, well what I want to talk to you about today is creating your “Big Idea”. What I am referring to is Donny Deutsch’s show and book called “The Big Idea.” I have seen the show many times and read the book over the holiday weekend. The stories are motivational and inspiring for anyone who wants to be more and create their own business. So, here is my question for you. What is your “Big Idea”? If you want to make a difference in this world and be more than “just a trainer” then you need to find what you can contribute to this world. Once you find your ‘Big Idea” start moving to create it and just by moving you will start down the path of greatness. Here is how to start thinking about your “Big Idea”:

 

What are you passion about?

Maybe it is working with kids, and if so, maybe you can create a healthier snack for kids or maybe create a pre-school that focuses on physical education and rudimentary skills, as well as the other skills kids need. My point is create something that really gets your blood boiling.

What need is missing in the industry? 

What can you improve that already exists?

What segment of the market is being undeserved?

These are some questions for you to answer to get you to start thinking about your “Big Idea”. Quit sitting around waiting for something to happen. Use your skills and strengths to create something big. Each and everyone one of us was put here to make a difference. So get moving and if you ned some help feel free to post or email me.

Talent is Never Enough

Do you think success is totally based on talent? Well, contrary to what most believe, it is not and a great book, by John Maxwell, “Talent Is Never Enough: Discover the Choices That Will Take You Beyond Your Talent“, shows how individual choice and actions are what makes the difference. I can not agree with him more. Over the years that I have been working with personal trainers I consistently see talented trainers fail in this industry. Why? Well, I believe it is the choices and actions they take. You see, talented people have a tendency to rest on their laurels and coast along only one day to wake up and realize it is too late. So, if you don’t want this to happen to you find your  passion and take initiative today to fulfill your dreams. You can make the difference, so keep moving forward and ignite your talent!!

Coach Dave

DaveMcGarry.com

Hello and welcome to my site. In this post I want to answer a few questions for you.

Who am I?
I am a person who has a passion for fitness, business, and self-improvement.
Why am I here?
I have been in the fitness industry for over 13 years and throughout that time I was always looking for someone to mentor me. So, with all my experience and past mistakes I plan on helping fitness professionals grow in their career and have someone to look towards for answers.
What you can expect?
You can expect to get my personal insights and thoughts about the industry through my blog posts. Also, if you like what you see here in the blog posts and want more in depth training I will be available for coacing.
Why did I write the book “Anatomy of Sales”?
I wrote the book “Anatomy of Sales” after years of coaching all the new trainers that I was hiring and realizing that the skill that these new hires lacked the most were the ability to sell.
Do I plan to offer more products?
Yes, I am working on a monthly newsletter that will be loaded with information on how to become better at sales and business strategies to grow your business.

I hope that you will find my site and blog of interest and will decide to come join the journey with me in the pursuit of achieving greatness in our profession.