Tag Archives: Niche

Top 10 Tips for Selling Items at Your Blog

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Top 10 Tips for Selling Items at Your Blog

Last week I launched my latest book “Blogging for Profits” and wrote a post on “3 ways to make money as a blogger.” So,  have you started making money with your blog yet? If so, would you like to make more?

Then read on to discover 10 tips for selling more products, affiliate offers and other items on your blog…

  1. 1.   Create clever post titles. People don’t come to your blog to read advertisements. Instead, they come to read good content. And their first clue as to whether the content is good is based solely on the titles of your blog posts. That’s why you need to create interesting, benefit-driven post titles.

Example #1: Here’s an example of a ho-hum title: “Dog Training Tips”

Example #2: Now here’s an example of a title that will get people reading your posts: “10 Surefire Dog Training Tips That Will Have You Firing Your Dog Trainer!”

  1. 2.   Optimize your content for the search engines. Your blog won’t put a dime in your pocket if no one reads your content and sees your ads. That’s why you should seek to optimize your content to pull in traffic from the search engines. You do this by finding out what keywords your market is already searching for in Google, and then including these keywords in your articles two or three times per 100 words of text.
  1. 3.   Weave product recommendations into your content. Your ads shouldn’t be confined to your blog’s sidebar – you can also put them directly into your content.
  1. 4.   Post regularly, such as twice per week. Doing so makes your blog “sticky.” It also gives your readers a reason to keep coming back and again and again, which gives you another chance to sell them something.
  1. 5.   Create regular weekly features. This is another way to get your visitors to return on a regular basis.

Example: You can create a feature called “Friday’s Super Tip,” where you post your very best niche-related tip every week.

  1. 6.   Make use of your blog sidebar. You can post text ads, banner ads and other graphics, links to your best blog posts and a newsletter subscription form in your sidebar.
  1. 7.   Rotate products on your blog. Doing so keeps your blog fresh. But it also gives you a chance to track and test your offers to see which ones put the most money in your pocket
  1. 8.   Use pictures. You can post relevant pictures in your articles as well as your sidebar, which will work to draw people’s eyes to your content and ads. You can get these photos for as little as $1 each at stock photo sites.
  1. 9.   Encourage people to subscribe to your RSS feed. People who are subscribed are more likely to become a regular reader of your blog.

Don’t just rely on people subscribing to your RSS feed, however…

  1. 10.   Get people on your newsletter list. One way to do this is to password-protect some of your best posts, and then offer access to these posts only to those who’ve subscribed to your newsletter list.

These tips are just scraping the surface when it comes to making money with your blog. If you want to make real money with your blog, then you need an in-depth guide that shows you exactly how to set up a blog, create content for it and make money with it. You can get this guide by going to: www.davemcgarry.com/cms/bloggingforprofits.

 Blogging for Profits

 

 

3 Ways to Make Money As A Blogger

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Would you like to use your expertise and use your words to make money?

There are several ways for you to do this online. But one of the fastest, easiest ways is to start up a niche blog. And since a blog is so flexible, there are also plenty of ways to monetize it.

Here are the top three ways:

1. Sell your products.

This is the most obvious way to make money with a blog: If you have products or services to sell, then promote them on your blog.

You can put permanent banners and text ads in the sidebar. You can also weave your product links into your actual blog posts.

Example: Let’s suppose you’re selling a weight loss book on your blog. You can post a “Top 10 Tips for Losing Weight” article on your blog. And then at the end of the article you can include a link to your book, “101 Tips for Losing Weight.” If people like your 10 tips, then they’ll be eager to buy your book.

Why does this work so well?

Because blogging gives you the opportunity to showcase your expertise. When you establish yourself as a trusted expert, people are more likely to buy from you.

2. Sell affiliate products.

Don’t have your own products?

No problem: You can sell affiliate products. That means that you get a commission every time someone buys a product or service through your affiliate link.

There are plenty of big companies that have affiliate programs. One of the most popular affiliate programs for physical products is the Amazon.com program, simply because your buyers already know and trust Amazon.com.

But if you’re going to sell downloadable information products, then one of the best affiliate programs is via Clickbank.com, where you’ll find thousands upon thousands of products to sell. Best of all, the commission rates are generous. You’ll see them as high as 50% and even 75%!

3. Insert AdSense ads.

Still another way to make money on your blog is by showing Google AdSense ads on your site. You make money every time someone clicks on your ad!

Here’s the biggest benefit of this method:

You don’t have to sell a thing. You don’t have to convince anyone to buy.

All you have to do is post good content on your site to attract prospects… and you get paid every time they click on an ad. It’s easy!

What’s  the next step so I can make money you ask?

I’m sure by now you can see that there’s a world of profitable opportunities waiting for anyone who wants to start up a blog.

If you’d like to know what the Net’s wealthiest bloggers know about making money with a blog, then look no further than the 31 Day Guide to Blogging For BUcks.

Make Money Blogging

Get your copy here: http://www.davemcgarry.com/cms/bloggingforprofits – and do it now, because this make money guide will really open your eyes to the possibilities!

Social Media Marketing Tips

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How can you accomplish your online branding goals as efficiently as possible?

Social Media Marketing (SMM) has become a popular alternative for online business branding. Companies don’t think of social sites (i.e. Twitter, Facebook, Myspace, Linkedin) as “websites for kids”. They are valuable Internet marketing and networking resources for business. On the other hand, there are 4 major issues involved with diving into SMM without the proper knowledge and strategies. These can “make” or “break” your success in social media marketing:

GETTING STARTED IN SOCIAL MEDIA MARKETING

Make wise choices from the beginning and move forward with a “plan of action”!

Prior to getting started in social media marketing, you need to nip the urge to join every single social site on Google. It does not hurt to have a presence everywhere on the Internet, though there is no advantage in wasting time setting up a social account that is not used. The site owner may delete it – OR – it will get outdated and look unprofessional. Plus, there is no way that you can “work” them all unless you have a team to help you. You will still want to be discerning and make a “plan of action”. You need this to properly brand your business through social media marketing. You also need this “plan of action” in order to “position” your company correctly from the beginning. This concept holds true in Internet marketing in general.

PROPER SET UP

Meet your social market where they work and play on the Internet!

You need to learn how to “set up” and “position” your company with the “best” social networks and websites. Some initial positioning details to consider: (a) determining which are the “best social sites” for your niche and interests, (d) choosing the right user name for your individual profile links, (c) choosing the most attractive profile information and media to share, (d) developing a knack for filtering activity according to what is appropriate at a particular social site, (e) establishing a time schedule that permits working as many networks as possible, (f) choosing the best initial connections … and so on.

Keep in mind that “Account Settings”, network protocol, niche and viral marketing all go hand in hand throughout time.

Additionally, some social sites have a more playful environment than others; even those with a professional focus. You need to select websites that not only fit your company’s focus, but also the personal interests of the individual(s) that will “work” the social media marketing process for you. Note: Don’t let the “playful” networks defer you. One of the goals of social media marketing is to reach your target markets where they work and “play” on the Internet.

IMPLEMENTATION: WHAT TO DO & WHAT NOT TO DO

Don’t just “wing it”; move prepared to market effectively for your business.

Your activity should include a predefined social media optimization (SMO) strategy. This SMO is a combination of search engine optimization (SEO) and social media marketing (SMM). It expedites the professional results that you require for your business. It is easy to assume that SMM is simply setting up social networks and marketing. Although this is part of the process, social networking is not all that is involved in social media marketing. It is suggested that you have a website and a blog. You need to search engine optimize any personal resources prior to SMM. You need a second set of keywords that do not conflict with your personal virtual properties, though compliment your efforts.
Content is key to this offsite marketing process, therefore blogs, articles, comments, discussions, images, videos, link … everything SMM needs to correspond with the SEO.

There is a fine line to what is considered advertising and marketing; spam or valid content. Some social sites are flexible and others are not. You need to move into a virtual realm with a professional plan of action and work the network according to the infrastructure provided, though with intent to produce rapid conversions.

TESTING, TRACKING & REFINING

You will need to test, tread, track and refine before you can run with a strategy.

As with an offline business plan, your online branding strategy will need “tweaked” and updated for the following reasons:

(a) The Internet is constantly changing, you will need to update accordingly.

(b) Search engine rankings, blog / website traffic and subscribers mean absolutely nothing if you are not able to convert this activity into sales.

You cannot move forward if your plan of action is not working for you.

PRIORITIZING TASKS: MONEY & TIME MANAGEMENT

As the old saying goes, “time is money” …

If you get one major point from this article, prioritizing “time” and “money” is what you should remember. Internet marketing is not easy for most; especially when you are merging into unfamiliar arenas. Time and money are the “double edge sword”. Handling your own online branding is only time and cost effective if it is making you money. The reality is that you will not drive conversions nor make money at first because it takes time to learn Internet Marketing. This is time that busy professionals do not have, therefore you either have to put in the extra hours or hire an expert to do the work for you. If you choose to do your own search engine optimization and social media marketing, then you need to prioritize whether the bulk of your activity is on the Learning, Researching or the Implementation (Content, SEO, SMM) at any given time. The advantage is that you can adjust this as needed.
Regardless, a proper online branding strategy will include both the technical and social, therefore they are all one in the same, time consuming, process.

Online business branding and social networking appear to be easy, on the surface, though not a simple process. There are defined strategies that should include both search engine optimization (SEO) and social media marketing (SMM) in order to create a process called social media optimization (SMO). This SMO is actually the online marketing that you want to do for your business. When done correctly, the SMO will produce immediate responses that are easy to track, increase sales and creates a popularity that contributes to fast branding success. You can change the sales / marketing conversions for your business within a few days or gradually “divide and conquer” your competitive online business arena. In other words, your business can market as aggressively or conservatively as needed. This is based on how your company is equipped to handle growth.

In this generation of Social Media Marketing and Search Engine Optimization, it is to your benefit to learn how to properly brand your business online or find someone that knows how to do this for you.

Article Source: http://www.articlesbase.com/social-marketing-articles/social-media-marketing-tips-3046506.html

About the Author

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About the Author:

Lea Charlton has been a leader in the Organic SEO arena since 2004. She specializes in Social SEO Marketing and Consultative Training Services for busy professionals needing fast branding success and social strategy solutions.

How to build your own paid membership site

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Have you been thinking about building your own paid membership site? If not, you should, because it is one way to help build a tribe of followers, and it also allows you to create a passive revenue stream for your business. Now, there are two ways you can go about building a membership site. One ,is the traditional method where you create a website, continuously load it up with content, and get clients and other people to join. I know what you are thinking, “Way too much work and why would anyone want to join.” I agree, but I found a better approach to a membership site.

Several months ago I was introduced to a guy named Jimmy D. Brown and his concept of building a “fixed term membership site.” Essentially, what “fixed term” means is you decide how long the membership lasts. Jimmy states, that most people stay on average between 3-4 months as a member of a site. So, in order to make them feel more comfortable about joining, you give them a time frame. By having a time frame your clients will know that they will not be adding another monthly recurring bill to their credit card and when the term is over they are done. Also, a fixed term membership site helps you manage your time and effort. When you create a fixed term site ,you do not have to add a bunch of content all at once, but instead add content on a weekly basis. Once the initial work is done all you have to do is get subscribers to join and begin to see a passive income stream develop.

Okay, I know there are tons of  questions going on in your mind, so take a look at my membership site Working Mom Workouts and see how I am focusing on a niche, Working Moms, and  how I send workouts to them once they join.

Now that you had a chance to see my site it is time for you to considered what you can do. Here are some questions you need to ask yourself to get you started brainstorming for your fixed term membership site:

  • First, what are you passionate about?
  • What are you the best at (Expert)?
  • Is there a market for that?
  • Do I have 5-10 hours a week to devote to building a site?
  • Will I see the project through completion?

These are just a few questions to ask yourself to get you on the path towards your own fixed term membership site. Obviously, there is more that goes into starting up a site, but that is far too extensive to get into in one blog post. If you are interested in learning more about how to set up your own membership you can go through my coaching program where I can walk you through step by step and help have your membership site up in less than 48 hours form when we speak!

In health,

Coach Dave

Top Ten Fitness Trends for 2011

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There might be more than 45 days left till the New Year but the American College of Sports Medicine has released its yearly “Top Ten Fitness Trends for 2011”. I found the article to be quite interesting and you can read about the top ten trends here.

Although I find this interesting it is not shocking. The number one trend for next year is the demand for experienced and educated trainers. Even though we might be in a recession and people are tightening their spending, people realize the value of an experienced and educated personal trainer. Also, a fundamental shift in thinking has occurred as more and more people are realizing that healthcare costs are going to continue to rise, and one way for them to help reduce their costs, is to get healthy. To do this, they need an experienced expert, like you, to help them. So, this is great news for personal trainers and fitness professionals. I believe you are going to see this trend to continue and only grow.

The other area that I find interesting is, the number of physician referrals continues to grow. Doctors are prescribing exercise to their clients as means to getting them well. This is another huge shift for our industry and if you do not have a percentage of your business coming from doctor referrals then you are missing out. Find several doctors in your area and start building a relationship with them. Get them to have trust in your abilities and they will start sending business to you.

Well, that is it for now but I want to leave you with this. The health and wellness industry is only going to keep expanding. Find your niche within the industry and become the expert. If you are unsure of what areas are growing go read the list of the top ten trends and find one that interests you. Make 2011 your best year ever!

Coach Dave