Tag Archives: Marketing Strategy

The Best iPhone Apps For the Small Business On The Go

Posted on by
Reply

The Best iPhone Apps For the Small Business On The Go

 

 

 

 

We now possess the ability to bring our work with us anywhere we go. This can sometimes be a bad thing, in the case of vacations or weekends, when the last thing you want to think about is that one client who was hounding you all week. But taking your job with you anywhere can also be great. Many of the core areas of business are performed digitally now, including marketing, inventory management and sales. This has allowed the development of some great apps for your iPhone. If you’re constantly on the move, whether that means running around town going to different meetings or flying to different continents for your business, here are a few apps you should not be without.

Google Docs

This is basically a mobile incarnation of Google’s popular document editing and sharing application. If you’re ever collaborating on a business proposal, speech or marketing strategy with another person or a group of people, this is a great app for you. The app continuously updates your documents so that other collaborators’ updates show up on your phone within seconds. Google Docs also features Google Cloud Print, which is an awesome feature that allows you to print wirelessly on the go.

 

Freshbooks Minibooks

Have you ever gotten a call from an old customer asking you to quote him a price on a project, but you don’t have all the numbers in front of you? This app allows you to view and send information about invoices, quotes, payments and more right from your iPhone. Freshbooks is the leading firm for online invoicing and MiniBooks’ clean design and great organization are evidence of that.

Square

You’ve probably been to a farmer’s market or craft fair and seen vendors sliding customer’s credit cards through the little white square attached to the end of their iPhone. That, my friend, is Square. The app allows you to take credit card payments for goods on the go. Square’s rates are very reasonable (2.75 percent on all charges), and you can set up your account so the money gets deposited in your business’ bank account the next day. Don’t be the only game in town that doesn’t accept plastic. Go Square.

The ability to bring your work with you anywhere is great, and these apps help enhance that ability. The key to maintaining your sanity, however, is to know when to turn your phone off and enjoy your vacations, weekends and holidays. And there’s not an app for that. Yet.

“Brett T. writes about small business, new software, inventory management, and time management for the Blog Content Guild.

 

Have you heard of Facebook Webinars?

Posted on by
Reply

I know most of you at some point in the last few months have either been on a webinar or has had someone invite you to a webinar. Also, you have probably heard all the buzz about automated webinars. Now, I have to admit I have been struggling with what webinar system I want to use to promote my www.workingmomworkouts.com , until now.

As most of you who own or run your own business it is not uncommon to be working on Saturday or Sunday. Well, my wife and the kids were out shopping and doing the girly stuff, so I decided to sit down at the computer and read through some emails. I think probably one of the best decisions I have made in a long time and here is why.I follow quite a few internet marketing “gurus” but as of lately I have been real selective on who’s email I actually open up and read. Well, one of the guys who I am following is, Keith Baxter of Affiliate Radio. I am so glad I did because I have now decided on which webinar system I am going to use to promote my products.

Listen, I can not do it justice by writing about it. You need to take the next 30 minutes and turn everything off and go watch it. Here is the link . If you are serious about taking your business to another level and webinars are not part of your marketing strategy, you are going to be losing a lot of money! Plus, when you see how this webinar uses facebook to promote your products or services you are going to flip out! Go check it out NOW!

 

Let me know what you think when it is over!

Coach Dave

Part III of 7 tips on how to get more personal training clients

Posted on by
1

Last week I started a series of posts on, “7 tips on how to get more personal training clients” and today I want to finish the series with the final two. Before I finish the series let me give you a piece of advice that will help you. First of all, reading and agreeing with me is okay, but if you do not act and do something then you are missing out. One of my short comings for a long time was the fact that I read a lot, had great ideas, but never acted and implemented them. That all changed one day when a previous supervisor told me that you have great ideas but you don’t do anything about them. That lit a fire and since that day when I find myself talking about how I want to create more passive income or start a business I say to myself, “Quit talking and do something”. I hope I light a fire in you. Okay onto the final two tips. The first one is a simple action tip, but few personal trainers take advatange of what they have at their finger tips.

6.) Ask your current clients – Your current clients should be your biggest fan and you have at your fingertips the potential to get several more clients but you have to ask. Now, the key here is to make sure that you have an incentive for your client. For example, for every client they refer you can give them a few complimentary sessions in return. Think long term and big picture here. Also, don’t go to the well too often and if you ask them once and they do not respond then move onto another client. 

The final tip has to do with a marketing strategy called positioning.

7.) Position yourself – this final tip will take sometime to develop and understand. The biggest mistake I see personal trainers make is they want to everything to everyone. It is important to become an expert in a niche and market yourself as the expert. Once you have established your self as say the expert in “Back Pain” then people will come to seek you out for your help. If you are having a tough time figure out a niche just ask yourself what you are passionate about and gravitate towards that to start with.

Well that concludes the seven tips on how to get more personal training clients. Remember you need to start putting things into action because action will lead to results! Good luck!