From time to time I get some really good emails from a bunch of different sources and when I do I want to share them with you. Read this email from Steve Straus. It is insightful when thinking about risk. 

.S T E V E ‘ S….3  –  M I N U T E….C O A C H I N G 
Steve Straus – Coach  Subscribers: 1500+  Readers: 3000+  16SEP09 
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Today’s Topic – PRINCIPLE: Risk 
    (Principles are basic truths that, when applied, 
    cause success to come to you easier and quicker.) 

New research on the topic of risk has surfaced some 
intriguing insights, namely that we have risk and control 
intertwined. 

If you feel in control of a situation, you will take on a 
greater amount of risk than if you feel you are not in 
control. 

For instance, consider a skydiver. He or she clearly 
assumes a level of risk by jumping out of an airplane. 
That risk to life-and-limb is much greater than they 
have as a passenger in a modern commercial airliner 
in regular service, but they may be terrified to fly! 

The difference? In the skydiving activity they are (or 
at least believe they are) in full control of their destiny. 
As a passenger in the airliner they have given up all 
control to a stranger in the cockpit. 

Another example — an entrepreneur may have a higher 
risk of financial security than a corporate employee, 
but having greater personal control of their destiny 
may trump the “safety” of the corporate job. 

When you notice potential risk also notice possible 
control. Having a greater sense of control may let 
you take on much greater risk. 

Coaching Point: Do you control your destiny? Does it 
feel risky? 

YOU ARE FREE TO FORWARD THIS. And Thanks! 
Copyright 2009 Steve Straus. All rights reserved. 
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